Unleash the Power of Post-Purchase Email Automation
Explore more revolutionary email marketing strategies at the next Affiliate World 👉
Jess Vassallo, CEO of Evocative Media, a Sydney-based ecommerce growth marketing agency, excels in cross-channel digital marketing. Since 2014, she and her team have driven over $250 million in revenue for DTC clients using strategies in email, SMS marketing, paid social, and search.
In this insightful video, Jess uncovers the secrets of the most undervalued yet powerful email automation – the post-purchase series. Discover why focusing solely on customer acquisition is a missed opportunity and learn how nurturing existing customers can lead to repeat purchases.
Jess delves into the anatomy of a high-performing post-purchase email series, emphasizing the importance of:
1️⃣ Order Confirmation and Customer Appreciation: Simple, yet crucial steps to build loyalty.
2️⃣ Product Adoption: Educating customers on product use to encourage repeat buying.
3️⃣ Cross-Selling and Upselling: Leveraging dynamic product feeds to personalize offers based on customer behavior.
4️⃣ Review Requests: Utilizing platforms like Yoppo for social proof and brand growth.
Understand how a well-crafted post-purchase email strategy can significantly impact your brand’s lifetime value and customer loyalty. Don’t miss Jess’s expert tips on transforming one-time buyers into loyal customers!
🚀 Don’t miss out on actionable tips and tactics that can revolutionize your marketing game. Join us at the next Affiliate World. Buy your tickets early to secure the best deals! 👉
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