Awin

The 4 Metrics That Actually Scale Your Ecom Brand (Forget Everything Else)

Join the next Affiliate World for more powerful tips and strategies from the industryโ€™s top experts ๐Ÿ‘‰

What if you could 2X your advertising results in half the time โ€” without increasing spend?

In this Affiliate World Europe 2025 session, Ciaran Finn, co-founder of Linear Agency, breaks down the real reason most eCommerce brands struggle to scale profitably. Spoiler: itโ€™s not your landing page, ad creative, or media buying hacks โ€” itโ€™s your metrics.

Ciaran reveals the โ€œROAS Matrixโ€ โ€” the 4 core metrics that determine your growth:
โ€ข CPM (Cost per 1,000 Impressions)
โ€ข CTR (Click-Through Rate)
โ€ข Conversion Rate
โ€ข Average Order Value (AOV)

Youโ€™ll learn:
โœ… Why falling ROAS is a symptom, not the cause
โœ… How to identify which metric is bottlenecking your growth
โœ… The truth about Metaโ€™s algorithm and how UX impacts CPM
โœ… Why selling in the ad outperforms fancy landing pages
โœ… Simple AOV boosters that instantly improve profitability

Don’t miss out on actionable tips and tactics that can transform your marketing strategy. Join us at the next Affiliate World. Buy your tickets early to secure the best deals! ๐Ÿ‘‰

๐Ÿ“ฑ Stay connected with Affiliate World Conferences:
Instagram:
Facebook:
LinkedIn:
TikTok:
Twitter:
Website:
Telegram:
WhatsApp:
Skype:

You May Also Like