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What’s up, Sumolings! Today, we’re going to break down how AppSumo plans its biggest day of the year: BLACK FRIDAY. If you’re looking to make an impact for your business or brand this Black Friday, watch on to get some key points for making this year’s Black Friday campaign your best yet.
0:00 | Intro
0:52 | Our Black Friday Playbook
1:13 | Plan Ahead
1:35 | Discounts
2:00 | The “So What?” Factor
2:21 | Promotion
2:42 | Keep Detailed Documentation
3:36 | Cut Through The Noise
4:28 | AppSumo’s $1 Million Black Friday Fund
As always, we’ll catch you on the next one ✌️
