Awin

TikTok vs. Other Ad Platforms

Not all platforms play by the same rules. 👀 Yinan Na breaks it down:

📌 Google = intent
📌 Meta = social graph
📌 TikTok = content is king 👑

On TikTok, it’s not who you know—it’s what you create.
Discovery is the game. Great content wins.

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